What drives my work is applying technology in ways that create real value for organizations, with a particular focus on the intersection of marketing and technology (MarTech). I aim to strengthen organizations and empower people through fact-based decisions and the thoughtful use of AI, always balancing people, process, and technology.


With almost 20 years of hands-on and leadership experience in digital transformation — from data analytics and business intelligence to data science and AI — I help organizations improve their products, communications, and processes through data-driven solutions. I value both the strategic big picture and the details that support it. Not for their own sake, but where they strengthen the organization as a whole and drive excellence.
This mission is a joint effort. As Head of Data Science, Analytics, and AI at joint systems, I have the privilege of leading a multidisciplinary team of experts in Data Analytics, Data Science, Data Engineering, and AI Engineering. Together, we develop practical AI applications, analytical tools, and data-driven strategies that support charitable fundraising worldwide.
As a leader, I aim to inspire the people I have the pleasure of working with to explore new ideas and test them in practice. I try to lead by example, cultivate openness and collaborative learning, and actively support my colleagues‘ professional growth.